Zoom-In
$7.98

Zoom-In

Ultimate Mascara

  • First at Mass, adjustable brush lets you customize lash volume and length
  • Lashes appear dramatically longer, fuller & defined
  • D-panthenol to smooth lashes & stimulate growth
  • Rice wax for smudge-proof color
Outstretched
$7.98

Outstretched

Lengthening Mascara

  • NEW 3-Way brush provides 360 Degree lash coverage! Apply, Comb-thru and Intensify!
  • Give your lashes some “ULC” Upper, Lower & Corner Lash Coverage!
  • Supple, sculpted and intensely defined lashes, from inner to outer corner
  • Eyes look bigger, wider & more open
  • Absolutely clump and flake-free
  • Paraben-free, Talc-free, Phthalate-free, GMO-free, Sulfate-free
Intensif-Eye
$7.98

Intensif-Eye

Volumizing Mascara

  • NEW 3-Way brush provides 360 Degree lash coverage! Apply, Comb-thru and Intensify!
  • Give your lashes some “ULC” Upper, Lower & Corner Lash Coverage!
  • Sexy, smoldering lashes for an intense effect
  • 360 Degree lash coverage!
  • Safe for contact-lens wearers
  • Absolutely clump and flake-free
  • Paraben-free, Talc-free, Phthalate-free, GMO-free, Sulfate-free
Eye 2 Eye
$9.98
cew award2

Eye 2 Eye

Eye Marker & Volumizing Mascara

  • Release your inner feline with this sexy eye duo!
  • Featuring a luxurious felt-tip eye marker on one end and iconic FLOWER Volumizing Mascara on the other
  • Eye marker guarantees flawless eye contour & allows for all-day wear
  • Dramatic, battable lashes in 1 convenient duo that’s truly dynamic!
  • Eye marker features FDA, JP, & CEE approved Carbon Black for extreme drama and intensity
Style-Eyes
$7.98
new product

Style-Eyes

Liquid Eyeliner

An all-day wear, water-resistant liner with pure color intensity and true staying power. The innovative Flexi-style tip is perfect for thin or bold lining.

  • Water-Resistant
  • All-Day Wear
Available in stores now! Coming to Walmart.com soon.
Forever Wear Liner
$6.98
new product

Forever Wear Liner

Long-wear Eyeliner

A long-wearing, fade-resistant eyeliner perfect to define the lash line. The creamy formula glides on easily and provides intense color payoff. The built-in sharpener is convenient for quick touch-ups on the go.

  • Fade-Resistant
  • Long Lasting
  • Intense Color
Available in stores now! Coming to Walmart.com soon.
That’s So Kohl!
$7.98

That’s So Kohl!

Kohl Eyeliner

  • Lasts up to 12 hours!
  • Perfect for application inside the waterline
  • Color blends evenly and flawlessly
  • Velvety, suede-like smudger provides easy blendability
  • Automatic pencil with built-in smudger
  • “Illu-min-eye-zer” is a shimmery peach shade that illuminates eyes for a fresh, bright look
  • Paraben-free, Talc-free, Phthalate-free, GMO-free, Sulfate-free
Eyes on the Prize
$7.98
mvp

Eyes on the Prize

Eyeshadow Chubby

The creamy & blendable texture provides a long-lasting, crease-proof look with a powder finish.

  • Creamy, blendable, and luxurious crème eye shadow in a convenient, self-sharpening chubby!
  • Rounded tip for easy, seamless lid & crease application
  • Smooth & lightweight, with a buildable veil of eye-popping color
  • Luminous finish that lasts ALL day without creasing or fading
  • Paraben & Talc-free
Draw the Line
$6.98
new product

Draw the Line

Eyebrow Pencil

This convenient, self-sharpening pencil comes with a mini eyebrow brush to fill in sparse brows. Our smudge-resistant formula contains Vitamin E for a natural and long-lasting result.

  • Smudge-Resistant
  • Natural Result
Available in stores now! Coming to Walmart.com soon.
Brow Master
$6.98
new product

Brow Master

All-in-1 Brow Mascara

A complete brow tinting & sculpting tool. The sheer brow mascara tames unruly eyebrows while adding a subtle tint of color to fill in sparse areas. Both shades are specifically tailored to fit a wide variety of hair colors & tones.

  • Sculpting
  • Subtle Tint
Available in stores now! Coming to Walmart.com soon.
Take a Brow
$9.98

Take a Brow

Complete Brow Kit

  • Featuring 1 clear brow taming wax and 3 universal brow powder shades
  • Apply wax to tame and shape unruly brows; then follow with a universally flattering brow
  • powder for bolder brows
  • You can also apply powder and set with the brow taming wax for a softer look, or just use
  • powder alone
  • Featuring a specially-tailored dual ended applicator for ease of use
Shadow Play
$9.98

Shadow Play

Eyeshadow Quad

Shadow Play is rated 4.0 out of 5 by 6.
  • 2016-02-09T08:38CST
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  • Smooth and brighten delicate eyelids
  • Color blends evenly and flawlessly with a luminous finish
  • Ginko Biloba extract makes lids soft & supple
Rated 5 out of 5 by from Day to Night Look I use Foxy Browns shadow play. This is the only eyeshadow I have ever found that all four shades flatter my coloring. It can go from day to night look. It literally transforms my eyes, so beautiful. The packaging is feminine, department store quality. Thank you Flower Beauty!
Date published: 2016-01-29
Rated 4 out of 5 by from Shadow play I love this eye shadow! One complaint.my eye shadow applicator always comes unglued.so the sponge tips fall off when applying.Every time I get a new one, after approximately a month or two only.
Date published: 2016-01-02
Rated 5 out of 5 by from Great pigments, beautiful colors Love the rich pigments and the color combos. Last all day!!
Date published: 2015-12-27
Rated 1 out of 5 by from it doesnt even work I'm so disappointed with this. If I had waited just another week, I would have been able to buy Naked's palette, but now I can't even get that because I bought this. I tried to do a neutral look using the whole palette and it just ended up looking like i have dirt smudged around my eyes. If I was just using a single color, the outcome would have been what I expected, but I tried using 2 and blending and the other colors just kept getting smudged and rubbed off my eyes, even with a good primer. I was trying to get a refund but Walmart wouldn't help me, so now I'm stuck with it unless I can trade it on Poshmark or something.
Date published: 2015-12-05
Rated 4 out of 5 by from Secret Garden great quad The colors work beautifully together, I just love the purple cast in the taupe.
Date published: 2015-11-13
Rated 5 out of 5 by from Blends so well! Seriously the best eyeshadow I've ever used. This trumps drug store brands and even puts department store brands to shame. I will be buying every color they offer! It blends so well and there is absolutely no caking or creasing! Far exceeded my expectations!
Date published: 2015-11-12
  • 2016-02-09T08:38CST
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Endless Wear Eye Color
$7.98
new product

Endless Wear Eye Color

Ultimate Eye Color

Sheer and lightweight color with true staying power up to 12 hours. The cushion-y texture goes on silky and shimmering and lasts all day without creasing or fading.

  • Crease Proof
  • 12-Hour Wear
  • Lightweight, Sheer Color
Available in stores now! Coming to Walmart.com soon.